Highlights • GADD45β is a critical mediator of the NF-κB antiapoptotic function in MM • GADD45β binds to MKK7 and promotes MM cell survival by blocking MKK7/JNK signaling • GADD45β/MKK7 inhibitors display potent activity against MM, in vitro and in vivo • GADD45β/MKK7 inhibitors are far more cancer selective than IKK/NF-κB inhibitors N